The Roanoke Times: Not your typical showroom, “Idea house” showcases remodeling options.
Rick Hyatt’s company, Atmosphere Builders Remodeling, has taken a distinctive approach to building business during the economic recession. Hyatt purchased a home just off Prices Fork Road in Blacksburg, is remodeling it, and will open it up by appointment for prospects who want to see – in a real home setting – remodeling options for their own homes.
(The kitchen in Rick Hyatt’s remodeled home (right) combines a variety of textures, colors and materials to showcase possibilities for prospective clients of Atmosphere Builders Remodeling.)
Hyatt said there are two things business owners can do during tough times. “You can pull back and cut back, or you can take a risk and invest in your future and, therefore, be bigger and stronger,” he said. While a typical showroom isolates clients from reality, Hyatt contended that his house on Lark Lane creates a unique environment where a prospective client can see structural changes, mechanical systems, audio, home theater and other features come to life.
Hyatt, who is in the finishing stages of the remodel, which he refers to as his “idea house,” said the project provided an opportunity to do “a tasteful, eclec- tic mixture of contemporary and tradi-tional design.” He said he has received a strong vote of confidence not only from local suppliers, but national and international ones as well, including Hans Groehe (faucets), Blanco (sinks), Pella (windows).
Hyatt said he installed LED under-cabinet lighting in the kitchen, a door with multi-point locking system and advanced weather stripping, and receptacles in the kitchen that are concealed under the cabinet. He has also experimented with color and materials, using various types of granite and different colors that tie together and demonstrate how different materials can be successfully combined.
The idea house will also be a place where Hyatt hopes prospective clients can learn more about building science – the importance of ventilation, how spaces can be moved and expanded, where beams come into play, and how to best utilize small spaces and closets.
Hyatt said he hopes the idea house will not only complement the Atmosphere Builders Remodeling showroom in Christiansburg, but become a place that encourages new discussions of how a home can be remodeled to fit a homeowner’s needs.
The house has four bathrooms, all of which will be remodeled. Hyatt also reduced the number of bedrooms from four to three. The basement will be converted into a media room, and the kitchen will be completely renovated. Future plans also involve improvements to the exterior to showcase some local landscaping talent.
The home, which can be viewed by appointment starting in March, will feature what Hyatt said is “good quality, durable products. We do not remodel to flip, but for longevity.”
He said the idea home will allow prospective clients to see his work and “feed their imaginations. It’s the best environment to demonstrate quality of workmanship and construction techniques.” Article by Sarah Cox.
(Below: Shows the kitchen prior to the renovation.)